ANCHOR Address Enhancement improves your incorrect or incomplete addresses by 20-40%.
In almost every mailing list a portion of the addresses are undeliverable due to missing or incomplete address elements that Address Standardization software (CASS™) may not be able to ZIP + 4®code. The ANCHOR Address Enhancement solution uses a proprietary correction methodology, which compares the first name, last name, incomplete address and ZIP Code™ to our MegaBase Consumer File. Using sophisticated logic we correct the undeliverable address provided on a match. The process also adds missing apartment/suite or rural route box numbers to your address file.
Our database of over 2 billion name and address records yields high match rates. This system typically corrects up to 40% of undeliverable as addressed mail. Address Enhancement minimizes the loss caused by mail not reaching its destination.
USPS®* statistics indicate that 23.6% of all mail contains addressing errors. Here’s a breakdown of the most common errors:
*USPS® document AEC & AEC II™ Guide